Punjab Design Clinic Subsidy for MSMEs

Under Clause 12.8 D 17 of the Industrial and Business Development Policy 2022, Punjab extends support to MSMEs that enrol in the Design Clinic Scheme, delivered in partnership with the National Institute of Design, Ahmedabad.

Participation in the scheme's design awareness programmes carries a contribution fee payable by industry. Punjab reimburses this amount at ₹1 lakh per programme.

The measure is aimed at encouraging small manufacturers to view industrial and product design as a means of sharpening competitiveness, rather than as a discretionary expense. By covering the contribution, the state brings participation in NID's awareness programmes to no net cost for the unit.

1. Register the unit for a design awareness programme run by NID Ahmedabad as part of the Design Clinic Scheme. 2. Make the industry contribution and keep both the receipt and the record of participation. 3. Submit the reimbursement claim through the Invest Punjab Business First portal, in accordance with the Industrial and Business Development Policy 2022. 4. Include the Udyam registration and the unit's details with the claim. 5. Once the department confirms participation, the reimbursement is disbursed.

The department does not run a competitive selection process for this reimbursement. It checks that the applicant is an MSME unit meeting the eligibility criteria, that the unit took part in an NID design awareness programme, and that the industry contribution has been paid. Once these conditions are satisfied, ₹1 lakh is reimbursed for each programme.